Umair Haque / Bubblegeneration
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Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.


 
Wednesday, May 26, 2004


Why is Social Software Evil?

Because it simply recreates real-world social structures and accelerates them - magnifying forces like fragmentation, atomization, and boundary-creation. This is a simple example of the fundamental axiom: the machine is antisocial.

-- umair // 12:11 PM // 0 comments


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