Umair Haque / Bubblegeneration
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Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.


 
Wednesday, August 11, 2004


Fat Planet

The next step in the War on Fat - major implications for not just business, but culture and society:

"...Investigators...have identified compounds that mimic the effects of a low calorie diet but without a change in the amount of essential nutrients."

The first glimmers of the infrastructure for a radically new value equation - food that tastes like it's smothered in fat but doesn't cost consumers (or society) much in terms of health. Link.

-- umair // 7:20 PM // 0 comments


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