Umair Haque / Bubblegeneration
umair haque  


Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.

Sunday, August 01, 2004

Latest research on file-sharing is gonna add fuel to the fire - a PhD student at Chicago finds file-sharing negatively impacts music buying by ~ 10%. Very interesting stuff - his method is to control for all sorts of variables, and regress net access with respect to time against music buying. He finds those with broadband connections using P2P are 30% less likely to buy music.

Of course, these character are generally all found in the demographic that thinks major label music you may take this with a grain of salt or two.

-- umair // 1:03 AM // 0 comments


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