Umair Haque / Bubblegeneration
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Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.


 
Wednesday, November 24, 2004


Strategy Decay

The technics of food as competitive disadvantage. Scale and efficiency matter less and less in this market's value equation.

Of course, you could choose to ignore this basic reality, and spend more and more on anti-innovation, like using increasingly desperate marketing to try and sell more Goldfish.

-- umair // 1:18 PM // 0 comments


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