Saturday, July 02, 2005
The story of SELCO
Solar electricity is expensive for the rich, but it is cheap for the poor
Brilliant, visionary entrepreneur built a cool business model: check.
Turned conventional wisdom on its head : check.
Had people laugh at him before success: check.
Deep insight into economics of innovation : check.
Achieved social goals of empowering women, creating employment, helping the poor and founding an eco-system: check.
Doing very well and doing good: priceless.
An absolutely fascinating example of social entrepreneurship based on CK Prahalad's strategic model. May millions of SELCO's bloom to harness the power of boundless human creativity and free enterprise around the world to take on the most difficult challenges facing humankind today.