Umair Haque / Bubblegeneration
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Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.

Tuesday, March 14, 2006

More is More and Less is More

Shorter version of my post below about Seth's "too much blogging".

Like Scott says, it's not that there are too many bloggers blogging too much - it's that the filters we have right now, as much as we luv them, well, kind of suck.

In my newer work, I call these concepts more is more, and then less is more. For content guys, more is more. For filter guys, less is more.

But the point is that each depends critically on the other. The whole "less is more" etc thing is a bit of a false dichotomy, and it's time we exploded it.

-- umair // 3:58 AM // 4 comments


On this point, I say look at the Drudge Report. It's interesting. It's a filter. It gets more hits then pretty much any other non-newspaper news site. Learn from it.
// Anonymous Sally // 10:23 AM

Yeah. The answer to infoglut is *more* information : the information about what you want to be looking at.
// Blogger phil jones // 2:38 PM

Hi Sally and Phil,

I think you are both spot on.

Thx for the comments.
// Blogger umair // 7:05 AM

It has been funny to watch references to Seth's post pop up ALL over the blogosphere today.

Umair, I agree with you about the different perspectives/agendas of content people vs filter people.

I'll add in my thoughts from the perspective of someone who was a writer in the brick and mortar world before blogs took off: say what you have to say. Say it well and take the space you need to say it.

Some of my favourite blogs are very brief. Some of them are very, very wordy. I read them for the ideas expressed, and in the case of the longer posts, I often read them not just for the content but for the craft, for the quality of the writing.

And a different thought: my gawd, do we need gatekeepers and style mavens for the very concept of blogging? One of the things I love about blogs in general is that they motivate people to *write*--people who would not have kept a journal or diary or writing notebook, people who would not have sent a letter to the editor or started a manuscript. But they are writing more, and in the process, they are reading more. That's fabulous! And from a political perspective, that is a baby step towards a critically-thinking, informed electorate that underpins a healthy democracy.

Seth's post makes me think of two things:
- living in Japan, where there was "one right way" to do just about everything. I don't think we need a monolothic vision of blogging.
- any creative subject in school -- think music, art, drama, and to an extent shop and home ec classes -- where teachers were quick to tell students: "there is only one model of sucess here; you are no good and you should quit." What a great, great shame to have authority figures try to limit peoples' participation in a creative endeavor.

Finally, I strongly support what you wrote in your earlier post: we need a bigger vision of blogging that what Seth presents in his post, and definitely one that is less post-industrial / utlitarian / ego-centric.
// Blogger Shaula Evans // 5:58 PM

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