Umair Haque / Bubblegeneration
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Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.


 
Wednesday, November 14, 2007

Research Note: The Dynamics of Community


This is a great - and heartfelt post - about why the 2.0 ecosystem sucks.

I'm sure lots of you agree with what Ethan's saying.

I could write a long post agreeing...but you know the score. So let's approach it a little differently.

Let me try and connect another dot. The TechCrunch forum, very interestingly has almost no discussion. It's a faux-forum, no real interaction is taking place.

Why? That's kind of an existence proof that TechCrunch isn't a real community. That is, people aren't there to share and cooperate - they're there to compete with one another and outdo one another. Why not? Perhaps because, Mike, and I hate to say it, sets the incentives for people to do so, by doing exactly what Ethan talks about (exclusives, PR flacking, etc, etc).

Let me put that another way: the TechCrunch forum is a classic example of adverse selection. The guys asking for reviews/discussion/etc are the guys who no one else wants to review/discuss with/etc.

See the point? In both designs - Techmeme and Techcrunch - the incentive for quality is vanishing. And because it is, the dynamics of a true community can never be ignited - nobody invests in quality, and so little meaningful cooperation can ever take place.

Now, that's not me hating. I read TechMeme, Techcrunch (Mashable, ReadWrite Web, etc) all the time.

Rather, the problem is that all these players aspire to community (rather than markets, networks, or just plain firms) - and the point is that real community requires much deeper thinking about why cooperation happens - and how to embed that into your DNA.

-- umair // 11:44 AM // 2 comments


Comments:

Umair,

In light of Ethan's post, (which I thought was great) You gotta have a look at 'TipDish': It kind of comes right out and lays it on the table!

"...(Dishers) receive the latest news, information, products and info from companies, organizations, PR and Marketing Professionals (Tippers)."

http://tipdish.com
// Blogger Simon Edhouse // 2:42 PM
 

ha - awesome. nice catch!
// Blogger umair // 5:10 PM
 
 

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