Thursday, November 22, 2007
So, like, I was saying, the state of the blogosphere is ummm...lame.
If you think this is marketing, you're about a hundred years out of touch. It's not marketing, it's just minor-league gaming; the same thing record labels did for half a century. And look where it got them.
It merits about as much discussion as the color of my socks.
In fact, this post is about one step shy of pure spam (honestly, if you think it's interesting, just join an seo forum or something).
Or you could just read Howard's post, it's much better than mine.
OK. So. What colour are your socks.
loll. how did i know that was coming...!
and because that post was so not interesting, i just canceled my subscription of your feed.
hey umair i got to say i think I think that the post is interesting in tactical terms if you're involved in online marketing/ promotion It's not strategically interesting but so what?
The recording industry enjoyed a half century of mafia-like control of a market. The blogosphere has some work to do. ;)
even tactically, those moves are big mistakes. it just costs too much to stay in that arms race - much more efficient to simply build real relationships and earn trust.
the point is that those tactics don't work anymore - if they did, labels would still be raking it in.
thx for the comments guys.
ok that makes sense if you're trying to build long-term value. i dunno though i find the bottom-feeder stuff like SEO, link-baiting, social-media-optimisation really interesting for some reason.