ESPN's changing it's strategy (sub) to produce more value-added kind of stuff, like proper serials. Is this a good move?
A brilliant one. First, it's suppliers exert massive pressure over it - think NFL. Second, it's being victimized by hypercompetition from niche players - think Golf Channel. So, this way, it can, if succesful, pull off an HBO - building profits, but more importantly, revolutionizing it's strategic group.