Apparently, the DVD market is growing, but 'piracy' is still holding it back.
"An estimated 600,000 films are downloaded a day off the Internet in the United States, while in Europe 11 percent of all DVDs in circulation in France have been illegally downloaded, 20 percent in Britain and a massive 85 percent in Russia, Chris Marcich of the Motion Picture Association of American said at a MIPCOM conference".
These numbers smell pretty dubious to me. Not to mention that the DVD industry created a massive incentive to crack their own
DRM system, by making it restrictive to the point of unusability, with it's stupid region codes.
Which were even hackable by my 12 year old sister.
So let me make the point yet again
: any mechanism designed to fight replication is destined to fail, unless it's microeconomics work. If it actually provides more
of an incentive to
hack it than not to
hack it, it's never
going to stop replication. Technology cannot be a solution to the Replication Wars - unless people are willing to live DRMLife. (i got that from m-life. you like it?!).