-
Strategies for a discontinuous future.





Consulting & advisory, research notes, in the press, about bubblegen,
next wednesdays.





Thursday, November 06, 2003
 


Penn State reaches a deal with Napster where on-campus students get free music. Of course, the catch is that they can't burn or download these tracks - unless they pay. So it's really just streaming.

Terms are undisclosed, but probably pretty good for Penn State, since Napster is a late entry into an already competitive market, where all the players' strategies are based on price competition.

Good strategy? Not by Napster. This is basically just a marketing tactic.

Although the idea of selling a small number of communal licenses rather than a large number of private licenses is extremely interesting. Hmmm.

-- umair // 6:48 AM //


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