How can you not read a story titled 'Muzak Thinks Outside the Box'? Especially when it's a gripping tale of total strategy decay and how not to recool your firm?!
Actually, that's facetious. Muzak has problems here, but globally is poised for massive growth - if it plays it's cards right. That's because it's already got the resources and competences that the developing world needs: historical musical knowledge, engineering skills, horizontal scope, and professional creative management. The key competence it needs to develop is rapid cultural learning - something it's not exactly renowned for.