Umair Haque / Bubblegeneration
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Design principles for 21st century companies, markets, and economies. Foreword by Gary Hamel. Coming January 4th. Pre-order at Amazon.


 
Tuesday, March 04, 2008

Weapons of Mass Destruction


Apparently, "Mass Interpersonal Persuasion is finally here".

No, it's not. That's called a umm...conversation.

Attempt manipulation all you like, but note - the costs far exceed the benefits.

Look, the other points on that list are quite good. But this one is a value-killer.

Why is evil the default state of thinking about business? It's just a stale leftover of the industrial economy. We don't have to think about business that way - and we shouldn't.

-- umair // 1:39 PM // 0 comments


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